Medical Marketing and Media - Saatchi takes on Crestor journal work
Wednesday, November 5th, 2008ASTRAZENECA has consolidated the advertising business for Crestor, moving professional advertising for the brand from WPP’s Grey Healthcare Group to Publicis’ Saatchi & Saatchi Healthcare Advertising following a competitive pitch.
The New York agency’s consumer advertising sibling, Saatchi & Saatchi Consumer Healthcare…
